HOW DO YOU MAKE IT EASIER FOR CUSTOMERS TO FIND YOU?  DIRECT AND INDIRECT CHANNELS

The 2021 Expert + workshop series opens with an online workshop on 26 January at 5:30 pm GMT.

Your startup’s product/service offering is tested and ready for customers, and a few have found you.  How do you make it easier for customers to find and obtain your product/service?

There are Direct and Indirect distribution channels, multi-channel approaches, online, bricks, and mortar – the area of distribution in the value chain can seem like a labyrinth for a founder creating a pathway to the market place.  Listen to a panel of experienced founders discuss their decisions to create robust distribution channels – how they have added, dropped, changed channels according to external market forces, or made swift adaptations in 2020 circumstances. What part of your value chain do you want to own?  How will you accomplish that? How will you make it easier for customers to find your product/service?

You are invited to a free, open roundtable discussion led by a panel sharing business solutions to finding your way around the labyrinth of distribution paths.  Join us on Tuesday, 26 January, by signing up:   

https://www.eventbrite.com/e/2021-series-expert-workshop-on-direct-and-indirect-channels-to-market-tickets-136613527739

HOW DO YOU MAKE IT EASIER FOR CUSTOMERS TO FIND YOU?  DIRECT AND INDIRECT CHANNELS